Innovate and digitize your funeral business

Adstate is a market leader in digital services for the funeral industry and its main focus
is to make daily life a bit easier for people who lose someone they love.

Who are we?

Adstate provides online services such as donation, flower shop, death notice publishing, memorial pages and a new market leading web planner, which is developed for the next of kin to organize funerals for their loved ones. These digital services are growing quickly and Adstate anticipates to have around 55-60 million visits by the end of the year, which are currently used by all the leading funeral homes in the Nordics.

The company has 28 employees in the head office in Norway, and in Sweden, Greece and India.

Adstate is now a part of Legatech Group together with Bitnet, Timecut and Baldris.


Simon Hansen Elvestad founded Market Management, the precursor to Adstate, back in 1998. Market Management offered their clients supervising in marketing strategies and business development.

In 2000, as the focus changed into development and operation of IT solutions for the media and funeral industry, Market Management became Adstate. Today Adstate operates through its own companies in Norway, Sweden, Denmark, The Netherlands and United Kingdom.